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This policy statement descibes the standard processing carried out by Polimoda on the personal data of individuals visiting or interacting with the internal website platform, for virtual events (Event) promoted by Polimoda, as Data Controller.
For the purpose of the GDPR

Data Subject is the natural person to whom personal data refers
The controller is the natural or legal person which, alone or jointly with others, determines the purposes and means of the processing of the personal data (The data Controller is the Ente per le Arti Applicate alla Moda e al Costume, known as "Polimoda", with headquarters at Villa Favard, Via Curtatone n.1, Florence. Certified email direzione@pec.polimoda.biz; standard email: privacy@polimoda.com)
A processor is a natural or legal person which processes personal data on behalf of the controller.

Purpose of data processing and legal basis

The treatment of personal data is based on your consent, which is free and optional, but also necessary for the performance of the service requested; denying to provide it, makes Polimoda not able to supply all or some aspects of its services.
Processing is required:

to provide the services requested (e.g. registration to the Platform, application to participate in the Events, virtual visits, live broadcasts, workshops, access to the Meeting rooms, interaction with other participants, and persons in charge of the service, webinar, videoconferences...)
to respond to your particular queries and the usage of the services on the site;
to perform all the administrative and organizational activities related to these services;
for the compliance with contractual and legal obligations;
for the performance of Polimoda’s institutional tasks as well as the performance of activities and communications related to Polimoda’s products and services: this will also include sending multimedia aids, circulation of periodical publications (soft spam) from Polimoda or third parties in so far as Partner of the Event, for services in line with the preferences and the choice you make with regard to the Event. It is intended that you may always object to the processing by simply contacting the DPO (Data Protection Officer) at the address at the end of this notice.

The data you provide may also be processed to analyze your interests and preferences within the activities promoted by Polimoda, in order to provide targeted communications, focused on the interests you have shown, and for improving our services.
The described processing is lawful in so far as the following applies:

free and express consent (art.6.1. a GDPR);
it is necessary for responding to a particular request of service from you, to interact with you, to deal with any concerns or feedback you may have (art. 6.1. b GDPR);
it is necessary to comply with a legal obligation (art. 6.1.c GDPR);
it is necessary for the purposes of the legitimate interests pursued by the Controller or by a third party, believing that such interests are not overridden by your interests or fundamental rights (art 6.1. f GDPR, art. 130, D.lgs 196/2003) in that related products and services that objectively might be of professional interest or in line with the preferences expressed. Your consent can be freely withdrawn, in any case.

Type of personal data processed

We may collect the following types of personal data about you:

the contact information you input in open text fields in help/contact us forms of our websites: your name, address, email address and telephone number, as well as your date of birth, tax identification number and your passport number or national identity card details, country of domicile, nationality, bank data;
information related to your education and employment history and your professional profile. We will also keep records on your interaction with Polimoda and your preferences;
information passively collected during your visit to our websites that may include navigational data and device information (like IP address, hardware model, operating and mobile network information);

We can process specific data (information relating to your health or your personal situation, art 9.1 GDPR) only if expressly requested by you in order to provide personalized assistance.
Your data can only be accessed by employees and collaborators of Polimoda to supply the services requested and limited to information that is instrumental and connected to the same.
Moreover, Polimoda will share your information with some suppliers to provide specific services, these suppliers are named "Processors" (their list is constantly updated and available on request by contacting the address below or sending an e-mail to privacy@polimoda.com).
In all other cases, Polimoda as Data Controller will not communicate personal information to other parties without your consent, unless this is required by law or a public authority.
Data recorded on web-Platform will not be disseminated or disclosed to third parties without your expressed consent.
With reference to personal images, please refer to the following special article.

Modality of treatment

Personal data is processed either in paper or electronic format. In the latter case, automatic instruments will be used.

The Data will be kept strictly for the time and scope for which they were collected, except data for which retention is required by law or accounting or for taxation purposes, or to safeguard the entity, which is set at 10 years by law.
Images and films used will be stored for as long as the institutional aims are in place.
Images and films that are processed based on consent will be retained until the withdrawal of consent, in which case, your distinguishing features will be obscured or deleted.
Specific security measures are adopted for preventing data breaches, illicit or incorrect use, and unauthorized access.

Use of the services offered by the web application

As this processing is required to allow the registration in the web-Platform and related services provided (Events, including virtual visits, live broadcasts, workshops, access to the Meeting rooms, interaction with other participants and the persons in charge of the service, live chats, videoconferences) please note that browsing some areas inevitably makes visible some personal data (e.g. your name or image to other users online) as well as interacting with the reference persons for the Events (as above specified) allows them to view and acquire some data.

Processing of images

During the event, your user name and profile image may be displayed if some social network functions are used (e.g. by registering on-line with a Google account, Facebook account, Linkedin account, etc).

In addition, for the performance of Polimoda’s institutional tasks, as well as the performance of institutional communication campaigns, we can use video footage, pictures, and more materials about the Events which may accidentally include your personal image. The implementation of such activities is for informational and promotional purposes concerning the Events and can be promoted on media as well as social networks.
In no case are individual virtual meetings recorded. Your images will not be identified using full names or personal identifying information without prior written approval, except in the case you are logged into one of your social media accounts.
The abovementioned contents are protected and defended by current legislation on copyright and the use of images (RD 633/1941) as well as the GDPR.
That said, as Data subject, having nothing to claim, you:

authorize Polimoda or any Data processor appointed by Polimoda or any third party with which Polimoda collaborates, for the abovementioned legitimate purposes, to acquire pictures, video, audio recordings, and grant Polimoda and the aforementioned third parties – free of charge – the right to use those recordings for their dissemination and publication on its official communication channels and/or in any other form of publication aimed at promoting the Events;
acknowledge and accept that Polimoda cannot be considered in any way responsible for any incorrect use of your images that anyone may make, waiving any claims against it;
declare to have read and agreed to the privacy policy and by ticking the box specifically approve the release and transfer of rights, under your own responsibility.

Data Subject's rights

In your capacity of data subject, you will be guaranteed all the rights specified in art. 15 - 20 GDPR.
You have the right to:

obtain access to your personal data;
rectify inaccurate personal data;
have personal data erased without undue delay if none of the grounds indicated in art. 17 applies;
restrict the processing of your personal data under the condition laid down in art. 18;
the portability, in a specific format, of your personal data that is in Polimoda's possession;
withdraw your consent, without compromising the legitimacy of the consent-based processing before your consent is revoked;
oppose one of our specific processing activities, for reasons connected to individual specific situations, if it is deemed that the impact is disproportionate to your rights;

In any case, you shall have the right to complain to the supervisory national Authority, through the apposite form on the website (http://www.garanteprivacy.it/).
The abovementioned rights can be exercised in writing by email, certified email, or fax, or by registered letter with recorded delivery to the headquarters of Polimoda at the following address:

Email: privacy@polimoda.com
Certified email: direzione@pec.polimoda.biz
Fax: +39 055275020
Post: Via Curtatone n.1 - 50123 Florence

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